The convergence of technology and nutrition is creating new possibilities and reshaping product competitiveness. The nutrition and health food sector has moved from a marketing-driven phase to a research-driven phase. Probiotics are now competing based on delivery efficiency rather than just strain types. Plant-based proteins are focusing on digestion and absorption rather than just protein content. Collagen has expanded from beauty applications to joint health and sports nutrition. Natural pigments are being further explored for functional benefits. As "traditional industry" gains "new momentum", it is inevitably attracting a large influx of new entrants. However, intensifying competition has also gradually exposed problems such as serious product homogeneity, companies blindly chasing trends, and insufficient resource integration capabilities. How to break through these challenges? How to better meet consumer demands? How to achieve long-term development?

SIAL Global Food Industry Summit - New Health Food Forum will invite domestic and overseas institutions, leading enterprises, technology and ingredient R&D centers, start-up companies, etc. predict market trends, show the latest applications, analyze segmented consumer demands, explore innovation and application directions for "Three New Foods" (new ingredients, new additives, and new products), and interpret the latest relevant policies and regulations.