Your launch pad for the Chinese market !

After a global success, the Trends and Innovations concept being developed at the SIAL Paris since 10 years in partnership with XTC World Innovation, has been exported to SIAL China in 2005 and to SIAL Montreal in 2008.

For 5 years, the Trends and Innovations competition dedicated to SIAL China exhibitors has been offering them the opportunity to present their latest technologies to the Food and Beverage world.

New and Innovative aspects are the criterias to have the opportunity to be presented in this international showcase at the entrance of the exhibition show.

Winners of the 5th edition of Trends & Innovations - SIAL China 2009

11 products from 7 countries and regions were awarded the prize Trends & Innovations.

Keko Marketing (MALAYSIA)

Glinter

Da Jung (KOREA)

Honey Citron Tea

Elite Naturel Icebek San Tic (TURKEY)

Elite Organic Flowers

DG Executives International (THAILANDE)

Palenque

Meiyuan Preserved Food (TAIWAN)

Meiyuan

Eastern Zone (HONG KONG)

Gusiti Italiani

Inner Mongolia Yili Industrial Group ( CHINA)

Yili QQ Star Milk for growing children

Yili Chocolate Ice Cream "Special award SIAL China"

Yili Cheese Ice Cream

Longkou Shuanghetai Foods (CHINA)

Freeze-dried Fruit

Shanghai Xincheng Green Earth Food (CHINA)

Googble

50% of the products were from Chinese mainland.

The prize "Special Award" was given to the Chinese company Yili Industrial Group for its Chocolate Ice Cream product, perfect mix between ice cream and cookies with elaborated receipts (studied for the Chinese market) conditioned by 5 units in a basket packaging particularly simple and practical.

The innovative products of SIAL China 2009 developed the aspects of pleasure (new tastes, new textures, vegetal ingredients, and premium products), health, and new packaging (easy to cook, easy to handle)

If you are interested to present your products or prototypes for SIAL China 2010,