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SIAL Shenzhen: Setting a New Benchmark in Food and Beverage Trade with 100,000 Buyers Expected to Make Transactions Worth Hundreds of Billions CNY

2024.04.15

SIAL Shenzhen 2024 will be held at Shenzhen Convention & Exhibition Center from September 2 to 4, 2024. This event is expected to attract more than 1,500 international exhibitors and nearly 100,000 professionals, and the value of deals made between participants are anticipated to reach hundreds of billions of CNY. SIAL Shenzhen 2024 will feature 14 themed areas covering all aspects of the food and beverage industry, and will be host concurrently with other events including the SIAL Global Food Industry Summit and SIAL Innovation.

 

A key element of SIAL exhibitions has always been to provide efficient business matchmaking services for exhibitors and professional buyers. The Match Me Buyer, a cornerstone of the exhibition, is eagerly anticipated by both exhibitors and buyers who are looking to make lucrative deals and build commercial relationships.

 

01. Precise Supply-Demand Matching Establishes a New Benchmark for High-Quality Global F&B Trade

 

SIAL Shenzhen 2023 received widespread acclaim from exhibitors for its professionalism and effectiveness. Industry giants from around the world have expressed their continued interest in attending future exhibitions as well as their confidence in the SIAL brand.

 

Confirming their intention to participate in upcoming SIAL exhibitions, a Zhejiang-based company commented on the positive impact of SIAL Shenzhen 2023 on their business, pointing to the substantial customer turnout. Food production companies also view SIAL exhibitions as a prime opportunity to showcase their products to both domestic and international buyers, and many have plans to continue participating in 2024 and beyond.

 

 

International exhibitors have similarly praised SIAL Shenzhen. A renowned French cheese company said: "SIAL Shenzhen is an important gateway for us into the Chinese market. We were impressed by the exhibition's professionalism and plan to continue participating next year to discover more customers."

 

A well-known American juice brand expressed satisfaction with the resources available to professional buyers at the exhibition. They believe SIAL’s event is a vital platform for expanding their customer base in China and look forward to exploring further opportunities for collaboration at the next event.

 

Representatives from a prominent Japanese convenience food enterprise and a Thai coffee brand also expressed their appreciation for the services and highly-professional atmosphere at SIAL Shenzhen. They noted that the event provided their businesses with abundant opportunities and plan to continue participating next year to expand their market share and enhance their market influence.

 

 

Representatives from a Malaysian tea brand are similarly enthusiastic about SIAL’s exhibitions. They indicated that they view SIAL Shenzhen as a crucial platform for connecting with professional buyers and expanding into the Chinese market. They also plan to continue participating at the next year's exhibition to explore further opportunities.

 

These testimonials from exhibitors across the globe underscore SIAL’s excellent reputation as well as the value that SIAL Shenzhen creates for participating exhibitors and professional buyers.

 

02. Shanghai and Shenzhen Dual-City Strategy: New Opportunities for Southern China's F&B Industry

 

SIAL Shenzhen upholds the high standards, quality, and excellence established by its Shanghai counterpart, embodying the core principles of international reach, industry expertise, professionalism, and innovation. Focused on building food and beverage trade throughout Southern China and beyond to ASEAN and RCEP member countries, SIAL Shenzhen helps link China to the world.

 

As one of the most open and economically vibrant regions in China, the Guangdong-Hong Kong-Macao Greater Bay Area has become a strategic hub connecting domestic and international markets —and Shenzhen's central geographical location and robust economic strength make this city a crucial part of this flourishing region. SIAL Shenzhen brings high-quality food and beverages to southern China while offering an excellent platform for exhibitors to showcase their strengths and expand their markets.

 

The success of the 2023 exhibition has proven that SIAL Shenzhen is a vital bridge connecting international F&B industry professionals. It provides exhibitors with limitless business opportunities and serves as an excellent venue for enhancing brand influence and keeping pace with ever-changing industry trends. With Shenzhen’s increasingly prominent position in the Greater Bay Area and global food and beverage markets, SIAL Shenzhen has become an unmissable event for enterprises.

 

Beyond the abundant exhibition content, practical business matchmaking services, and summit forums, the diverse activities and competitions also facilitate constructive interactions between food and beverage professionals that benefit product promotion and business circulation. Such activities include the SIAL Global Food Industry Summit, SIAL Innovation, Snacking Awards, Chic & Tea Contest, and CUP Barista Challenge.

 

 

Join us at SIAL Shenzhen 2024 to engage in an exciting dialogue between this world-class event and a global landmark city. Come and seize the business opportunities on offer and build a more prosperous future with SIAL in the auspicious environment of the Greater Bay Area!

 

For exhibition inquiries, click on the SIAL official website, follow our official WeChat account, or access our Mini Program to participate!

 

SIAL Shanghai 2024 will be held from May 28 to 30, 2024, at the Shanghai New International Expo Center.


SIAL Shenzhen 2024 will be held from September 2 to 4, 2024, at the Shenzhen Convention & Exhibition Center.

Asia's Largest Food and Beverage Trade Fair

5,000+ Exhibitors From   70+ Countries & Regions
350,000 Exhibits   10 Forums   9 Events & Competitions

Onsite Tickets Will Be Priced At USD30