Your Visiting Guide to SIAL Guangzhou 2026

SIAL Guangzhou 2026 opens at the Guangzhou Poly World Trade Center (PWTC) Expo from September 3rd to 5th. We are excited to welcome you to South China's premier food and beverage trade exhibition!

To ensure a smooth and seamless experience, here is some important information to note before your visit.

PRE-REGISTRATION NOTICE

Online registration will close at 12:00 (GMT+8) on September 2nd.

Get your FREE PASS online now to skip the onsite registration lines and enjoy fast-track entry!

KEY INFORMATION FOR YOUR VISIT

▶Opening Hours

September 3rd (Day 1): 09:00 – 17:00

September 4th (Day 2): 09:00 – 17:00

September 5th (Day 3): 09:00 – 16:00 (Last admission is 15:00)

▶Exhibition Hall Map & 15 Food Sectors

Venue: Guangzhou Poly World Trade Center Expo

No. 1000, Xin Gang East Road, Haizhu District, Guangzhou, China

▶How to Get There

By Metro: Take Guangzhou Metro Line 8 to "Pazhou Station" — Direct entrance to PWTC Expo (B1 floor).

By Taxi/Car: Search "Poly World Trade Center Expo E3 Gate" in English / 广州保利世贸博览馆E3门 in Chinese.

Free Hong Kong Shuttle Bus (1 Service Daily): 

Free Bus available during Sep, 3–5. Seats are limited, please check the schedule below and Click Here to Reserve Your Seat.

Shuttle Bus Schedule:

HK Convention & Exhibition Centre (HKCEC)↔PWTC EXPO Guangzhou

Sep 3: Depart at 11:30; Return at 18:00

Hong Kong West Kowloon Station↔PWTC EXPO Guangzhou

Sep 4: Depart at 09:00; Return at 18:00

Sep 5: Depart at 09:00; No return service

Inquiry Email: topbuyer@sialchina.cn

Note: Schedules are subject to change. Any updates will be notified 1 day in advance.

▶Badge Collection: To save time, please ensure your ENTRY QR CODE is ready on your phone. (You can find it in your confirmation email or by logging into the registration portal).

Location: Registration counters at PWTC Expo

Opening hours: From 09:00 daily.

▶Onsite Registration: Please bring your passport or Mainland travel permit to register at the onsite counter to collect your badge. You may enter by scanning your badge.

WHAT TO EXPECT AT SIAL GUANGZHOU 2026

• 1,500+ exhibitors featuring Meat, Drinks, Snacks, Dairy, Frozen Food, Organic products, and Halal Food.
• Ready-to-export showcase: Connect with export-ready Chinese suppliers.
• International pavilions: Connect directly with worldwide overseas producers for authentic, origin-sourced products.
• Multiple onsite events: From SIAL Innovation to the SIAL Elite Hour Reception, inspire your business with events and networking.

ON-SITE GUIDE

▶ SIAL AI EXPO Guide: Your Smart Exhibition Guide

Discover exhibitors smarter and empower your visit with:

• AI recommendations
• Personalized agendas
• Route navigation inside the halls

Use the SIAL AI EXPO Guide in the sidebar to streamline your SIAL trip now! 

▶Visitor Guide: your guide to more event information about SIAL Guangzhou

▶Visitor Map: find Ready-to-export, and more vertical exhibitors quickly

INVITE BEFORE YOU GO

▶Spot U Business in Guangzhou

Share SIAL Guangzhou 2026 with your network! Invite 10 or more industry peers to unlock exclusive rewards—the more you invite, the more you win!

• Complimentary VIP Buyer status upgrade (Starting at 10 invites)
• Exclusive premium gift cards
• Access to the VIP-only networking reception

How to invite your peers:

1.  Click here to register as a visitor​​​​​​​

2. Share the invitation banner via your social media

3. Rewards earned when your invited contacts complete pre-registration.

Activity closed at 8:00 pm on September 1, 2026.

▶ Be a SIAL Vlogger:

Share your SIAL Guangzhou 2026 experience via social media and unlock gifts! 
3 Steps to Claim Your Gift: 

• Post 1 SIAL- related video on Instagram, LinkedIn, Meta, or TikTok. 
• Tag @SIAL in China & use #SIALGuangzhou2026
  
• Show your post at the VIP Buyer Lounge (Booth 3F083, Hall 3) for an instant gift!
  

Earn 100+ likes to unlock a SIAL Shanghai 2027 VIP Pass and get featured on SIAL’s official media!

▶ Exclusive for HK & Macao Visitors:

Form a group of 3 and enjoy special benefits:

• 1 Starbucks beverage voucher for each attending buyer (Cap at 3 vouchers per group)
• Exclusive SIAL VIP Buyer upgrade for the group referrer.

Claim your benefits at the VIP Buyer Lounge (Booth 3F083, Hall 3) during the show

Click here to complete your pre-registration now!

IMPORTANT NOTICE

SIAL Guangzhou 2026 is a professional food and beverage trade exhibition, strictly open to industry professionals only. Individuals under the age of 18, as well as non-industry visitors aged over 70, are not permitted to enter the venue. The organiser reserves the right to refuse entry or request departure from the premises at its sole discretion.