Industry News

This summer, the ice cream market has seen a new wave of product innovation. Shenzhen International Food Exhibition noticed that unlike previous years which focused on exotic flavors, this year’s new ice cream products emphasize creative designs and raw material innovation, showing unique development trends. 

The continuous high temperature in Guangzhou has driven the rapid rise of the "cool economy". South China food expo learned that the sales volume of summer heat-relief foods such as cold drinks and ice cream has increased significantly recently, and many supermarkets have increased the number of freezers to meet the strong demand.

Last year at SIAL Shenzhen 2024, Korean brands gave us a flavorful glimpse into the heart of K-Food. From the soothing citrus notes of yuza tea to the clever convenience of coin-shaped broth cubes and the bold kick of Korean-style pickles, the Korean pavilion was all about quality, creativity, and cultural pride. And this year, they’re coming back—with even more to taste.

Recently, Labubu, a character that breaks conventional aesthetics and went viral for its unconventional charm, has sparked a buying craze among young consumers worldwide. Collaborative products featuring Labubu are flying off the shelves, some commanding resale premiums rivaling gold.

The China Cuisine Association recently released the latest China Restaurant Performance Index (CRPI), which is composed of two core dimensions—Current Status and Future Expectations—measured by 10 key indicators. According to the April report, the overall CRPI stood at 49.68, a slight increase of 0.83 points from the previous month. While the index remains below the neutral threshold, the fluctuation is modest. Since August 2023, the industry has been hovering near the neutral zone, reflecting a mild contraction trend that has lasted nearly nine months. The sector is currently navigating a phase shaped by the dual impact of overall recovery and structural adjustments.

Food Exhibition has noted that Anbu Town, Chaozhou, Guangdong, has developed into a major food industry town with annual sales exceeding 10 billion yuan, relying on a complete industrial chain and innovation-driven development.

At SIAL Shenzhen 2024, under the guidance of the Rural Development Agency, a passionate group of Georgian producers brought the essence of their land. As we prepare to welcome them back to SIAL Shenzhen 2025 this September, let’s take a look at the authentic tastes they shared with the world.

Thailand’s fruit industry is one of the country’s most dynamic and globally recognized sectors. Thanks to its fertile climate, diverse produce, and generations of agricultural know-how, Thai food and beverage producers have become experts in turning tropical abundance into value-added products. At SIAL Shenzhen 2024, this transformation was on full display as Thai companies brought a refreshing mix of tradition, taste, and innovation to the international stage—and they’ll be back this September to do it again.