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Food Exhibition | Linking Taste Buds and Wealth: Market Insights into Catering Supply Chains

2025.01.02

With the tide of globalization and the rapid advancement of technology, new wealth opportunities continue to emerge. Today, Food Exhibition will discuss a trillion-dollar market that you may have overlooked, yet it is quietly transforming our lifestyle—the catering supply chain.

 

1. Catering Supply Chain: The New Battlefield of Food Industrialization

 

Driven by globalization and urbanization, lifestyles have undergone dramatic changes. Fast-paced living has made dining out a daily routine, and behind it all is the rapid development of the catering supply chain. Relevant research reports indicate that the market size of the catering supply chain in 2023 is approximately 24.3 trillion yuan. Behind this number lies the urgent need of countless catering companies to reduce costs and increase efficiency, as well as the irreversible trend of increasing chain rates.

 

1.1 The Essence and Trends of the Catering Supply Chain

 

The catering supply chain is essentially a manifestation of food industrialization. It integrates upstream agricultural products and downstream catering companies, improving the efficiency of procurement, processing, and distribution, thereby reducing costs. With the continuous increase in chain rates, the development of the catering supply chain has become an irreversible trend.

 

1.2 Market Size and Growth Potential

 

It is estimated that the catering supply chain market size in 2023 is about 24.3 trillion yuan, with enormous market space. However, there are currently few companies in the industry with revenues over ten billion, and the competitive landscape has not yet formed, which means that there is potential for the growth of multiple companies with revenues exceeding ten billion in the future.

 

2. Frozen Foods: The Golden Track in the Catering Supply Chain

 

In the catering supply chain, frozen foods are an indispensable golden track. It not only benefits from industry growth but also has obvious advantages in product standardization and nationwide promotion.

 

2.1 Market Segmentation of Frozen Foods

 

Frozen foods in our country are mainly divided into grain and noodle products, hot pot ingredients, and prepared dishes. Among them, the C-end grain and noodle product market is already in a mature stage, while the B-end grain and noodle and hot pot ingredient markets are in the growth stage, with significant room for concentration improvement.

 

2.2 Market Performance of Frozen Foods

 

Taking Anjoy Food as an example, as a leading company in frozen foods, its main business is hot pot ingredients and grain and noodle products, with the second growth curve being prepared dishes. From 2019 to 2023, the company's revenue and net profit attributable to the parent company have a CAGR of 27.79% and 41.09%, respectively, maintaining rapid growth.

 

3. Channel is King: Channel Analysis in the Catering Supply Chain

 

In the competition of the catering supply chain, the choice of channels is crucial. Different channels have different characteristics and entry difficulties. Companies must choose the right channels to cultivate based on their own advantages and market trends.

 

3.1 Challenges and Opportunities of Large B Channels

 

Large B channels, including high-end hotels and large chain catering, require a high level of comprehensive service capabilities from suppliers. Although it is difficult for new entrants to gain a high share in the short term, companies that form deep cooperation with large B customers in the early stage can enjoy the dividends.

 

3.2 The Broad World of Small and Medium B Market

 

The small and medium B market, including dispersed small and medium catering companies and regional chain catering, has a broad market space. Due to the flexible procurement and focus on product cost-effectiveness of small and medium B, it provides a huge market opportunity for catering supply chain companies.

 

3.3 Steady Growth of Group Meal Market

 

The group meal market mainly serves schools, institutions, hospitals, etc., with a large and stable demand group. The steady growth of the group meal market provides a broad market space for catering supply companies with strong product development capabilities.

 

Conclusion

 

The catering supply chain, this seemingly low-key trillion-dollar market, actually contains huge opportunities. From the golden track of frozen foods to the competition strategy of channel dominance, to the precise investment logic, every link is worth our in-depth research and grasp. Let's seize the opportunities in the catering supply chain and open a new chapter in wealth growth.

 

If you would like to learn more about the food industry, please visit the SIAL China website for more information.

 

Source: Gawin

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