Nowadays, people pay more and more attention to health and nutrition, and looking for natural and healthy drinks has become a trend of contemporary people. Plant-based drinks, which are often natural, additive-free and rich in vitamins, antioxidants and other beneficial substances, meet this need. Natural plant-based beverages are popular with consumers from home and abroad at the SIAL Shenzhen (South China).

The advantages of plant-based drinks

1. Plant drinks with high nutritional value are made of natural plants as raw materials and processed by slag removal and extraction, which retain the original nutritional components of plants. Compared with traditional beverages, protein, dietary fiber, vitamins, minerals and other components in plant beverages have higher nutritional value. Among them, the content of calcium, iron, zinc and other minerals is 3-6 times that of the same amount of drinks, which has a good calcium supplement effect.

2. Improve Digestion and absorption Compared with traditional beverages such as dairy products, plant-based beverages have lower fat and cholesterol content, which is conducive to maintaining intestinal health and reducing the risk of cardiovascular disease. In addition, the dietary fiber in plant drinks can promote gastrointestinal peristalsis, relieve constipation, regulate intestinal flora and other effects.

Reducing the Risk of chronic diseases In recent years, the role of plant-based beverages in the prevention of cardiovascular disease, diabetes, obesity and other chronic diseases has received a lot of attention. Studies have found that polyphenols, flavonoids and other compounds in plant drinks have significant antioxidant effects, which help reduce the risk of chronic diseases.

Development status of plant drinks

1. Market Overview In recent years, with the improvement of people's living standards and health awareness, the plant-based beverage market has shown a trend of rapid growth. BlueWeave Consulting, a leading strategy consulting and market research firm, estimated in a recent study that the global plant-based beverage market size in value terms was US $24.76 billion in 2023. BlueWeave forecasts that the global plant-based beverage market size will grow at a compound annual growth rate (CAGR) of 15.54% between 2024 and 2030 to reach $72.44 billion in 2030.

2. Production process and technology innovation In order to meet the market demand of plant beverage, enterprises continue to explore and research production process and technology. At present, the production technology of plant beverage mainly includes extraction, concentration, supercritical extraction, purification and so on, among which extraction and supercritical extraction technology are widely used. In addition, the level of automation in the production process of plant-based beverages is also increasing, providing strong support for achieving economies of scale.

Brand Building and Marketing With the intensified competition in the plant-based beverage market, enterprises need to continuously improve brand awareness and reputation to attract the attention of consumers. Therefore, enterprises can improve the market competitiveness of plant-based beverages by strengthening brand building, optimizing product structure, innovating marketing strategies and other means.

Recommendations for the consumption of plant-based beverages

1. Pay attention to the product ingredient list When choosing plant drinks, consumers should pay attention to the product ingredient list, pay attention to the content of protein, dietary fiber, vitamins, minerals and other nutrients, to ensure that they buy nutrient-rich plant drinks.

2. Reasonable choice of personal taste There are a wide variety of plant drinks, focusing on nutrition and taste are also different, consumers can choose their favorite plant drinks according to personal tastes and needs.

3. Drink in Moderation and Maintain a Healthy lifestyle While plant-based drinks have many advantages, excessive consumption can also cause some side effects. While enjoying the taste of plant-based drinks, consumers should also pay attention to maintaining a healthy lifestyle and strengthening their health.

If you want to learn more about the food industry, please visit the SIAL Shenzhen (South China) website to learn more.

Source: Healthy Food Advocate of Yiyuan Vitality

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